We are happy to mention one Jacknife is leading the latest go-to-paign to have Hard-rock Resort & Casino Ottawa-the latest brand’s very first-ever Canadian area! As the Hard-rock embarks to your good $350M expansion and you may rebrand, we have been honoured in order to figure a strategy that do not only remembers Tough Rock’s history but also amplifies the energy in the Ottawa.
Known for taking immersive activity feel worldwide, the hard Rock� is certainly a popular globally place to go for locals and you will travelers the exact same. The brand is actually a vibrant point in time out of extension and you will revitalization, plus the stage is determined getting a huge opening from Canada’s first Hard rock Resort & Gambling enterprise � that have Jacknife leading the fresh charges to develop the latest go-to-paign because of their Ottawa location.
HRI turned the first privately-had gaming business appointed a great You
�All of our 350 billion buck extension Swift Casino and rebranding tend to disturb the hotel, amusement, hospitality, and you will gambling marketplace in the Eastern Ontario and you will past,� says Christine Crump, President regarding Hard-rock Lodge and you will Casino Ottawa. Canadians will not have to mix a line to relax and play all that Hard-rock is offering. Jacknife’s work coincides towards community-classification really works and feel we deliver to your site visitors.�
The fresh new range from Jacknife’s performs has a full strategic and creative growth of the latest wade-to-paign, with a pay attention to building excitement and operating engagement across the most of the touchpoints. The newest promotion tend to embody the latest essence of Tough Rock’s brilliant community, making sure the hole becomes good beacon for activity hunters.
�We have been pleased to interact with a worldwide brand name for example Hard-rock at the such a pivotal minute,� states Mikey Richardson, Co-Creator and you can Manager Creative Director within Jacknife. �The lead-around the newest 2025 release provides the chance to carry out one thing it is captivating-a promotion that do not only honors Tough Rock’s history but also amplifies the ability for the Ottawa.�
So it relationship stresses mission-determined storytelling, with each other Jacknife and difficult Stone Hotel & Gambling establishment Ottawa focused on curating a smooth, high-feeling brand name experience that may lay the new phase to possess a grand starting such as few other.
Hard rock International (HRI) is one of the most globally acknowledged enterprises with sites for the more than 74 nations spanning 313 places that are had/registered otherwise treated Rooms, Casinos, Stone Storage�, Live show Locations and you will Cafes. Their Unity by Hard rock� global commitment system benefits members having performing whatever they like round the using functions all over the world. HRI and circulated a jv called Hard rock Digital in the 2020, an internet sportsbook, retail sportsbook and websites playing system. Starting with an enthusiastic Eric Clapton drums, Hard-rock is the owner of the newest world’s biggest and more than beneficial type of authentic songs collectibles at over 88,000 bits, that are demonstrated during the its cities globally.
S. Best-managed Providers of the Deloitte Personal as well as the Wall surface Road Log in the 2021 and contains because become recognized fourfold. Hard-rock was also honored by the Forbes one of several Earth’s Better Employers, together with Better Businesses for ladies, Diversity and The fresh new Grads and you may a high Highest Employer regarding Travel & Recreation, Gaming and you will Activities Industry. In the 2022 Worldwide Gaming Honours, Hard rock are titled Land-Founded User of the year on the next time in four decades.
Hard rock Globally already holds investment grades off first resource-amounts rating providers: S&P International Reviews (BBB-) and you may Fitch Critiques (BBB). To learn more about Hard-rock Around the world, see hardrock otherwise shop.hardrock.
Rideau Carleton Local casino officially unsealed while the Rideau Carleton Raceway inside 1962, since Canada’s very first-actually ever five-eighths mile oval and contains started an option part of Ontario’s utilize racing society since. As the inclusion away from gaming in the , the town from Ottawa has had just as much as $6 mil annually and more than $106 billion altogether costs having holding Rideau Carleton Casino inside the latest National Funding Area.
Which have hopeless expectation of the starting of the the latest Hard-rock Lodge & Casino Ottawa, Rideau Carleton Local casino stays open 24/eight, ready to serve their guests with the exact same perseverance and you will excitement. Hard-rock was working to build a new county-of-the-art enjoyment business that can in the near future provide the latest iconic Hard-rock brand name to Ottawa and you can enliven the city such as no time before. Upcoming business will include today’s resorts framework that have 150 bedroom, and twenty two suites, expanded playing floors as well as 1,five hundred slots, 40 alive-activity desk games, and highest-limit gambling. Website visitors can take advantage of more than 10 food, bars, and you may lounges, including the iconic Hard-rock Restaurant and you may Council Oak Steakhouse. The resort will also be home to the latest antique Material Store, a 1,800 along with seat Hard rock Real time location, and you will real sounds memorabilia.
The fresh facility is a significant rider off jobs development and will implement more than 700 regional residents, immediately following complete. Hard-rock Resort & Gambling enterprise Ottawa is going to continue the brand new tradition regarding society resource thanks to local sponsorships and nonprofit partnerships, increasing the lifetime regarding people and you may group the same because the is centered around Rideau Carleton Local casino.
Rideau Carleton Casino try work by Hard rock Around the world and governed from the Ontario Lotto and you can Gaming Company (OLG). Having OLG connection, Rideau Carleton Casino reveals a regular dedication to responsible betting having full implementation of OLG’s Performs which is approved from RG Look at certification program.
For additional info on Rideau Carleton Gambling enterprise, head to rideaucarletoncasino
Jacknife try a different, full-solution creative brand name company headquartered inside the Toronto, Canada. With more than 29 numerous years of globe experience, Jacknife could have been the leader in providing exceptional branding and you may imaginative solutions to a diverse set of subscribers. By the leveraging the brand new effective blend of strategic creativity, Jacknife allows labels to create tall business really worth from the stamina regarding advancement.