Odds comparison
That flexibility means you can pick the settlement point that suits how the match is going, rather than being tied to one fixed condition. Pair that with the deepest in-play product on the market of over 200+ markets on big Premier League matches, and you have perhaps the best UK football betting site. Here are our picks for the best online football betting sites right now, each reviewed on what they offer football punters. Lower margins indicate better theoretical value, although these results represent a limited sample and prices can vary by fixture, market and collection time
Receive a £10 sports free bet once the qualifying bet settles. £10+ bet on sports (ex. virtuals) at 1.5 min odds, settled within 14 days. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 6 x £5 free bets (selected sportsbook markets only, valid 7 days, stake not returned). Cash in or claim within 48 hours of promo end. Place a £10+ bet at min odds 1/1 (2.0) within 14 days of sign-up. £10 free bets must be wagered on sports.
All bookmakers listed on this page are licensed and regulated by the UK Gambling Commission (UKGC). Betfred is one of the strongest options for bettors looking for enhanced Premier League goalscorer markets. A free bet credit is used to place a wager without using your own money. Most of the best football betting sites offer free bets as part of their sign-up bonuses. Check minimum withdrawal amounts and expected processing times. The best online football betting sites should tick 150+ markets on Premier League and UCL fixtures.
New customers can claim £20 in betting rewards after placing a qualifying £5 bet at odds of 1/1 or greater. Football coverage is respectable, although the selection of markets and player-specific options can be narrower than at dedicated football bookmakers. Being able to earn cashback for placing bets is rare at other UK bookmakers, which typically reward users with free bets (less value as the stake isn’t included in winning bets). The LadBucks loyalty scheme lets you earn tokens as you wager, which you can convert to free bets or cash. On the football betting side, our full Ladbrokes review found the live streaming is a real strength covering top European leagues.
A bookmaker with 30 sports is only useful if it covers the leagues and markets you want. It’s important to familiarise yourself with the terms and conditions of a football betting welcome offer before rushing betting companies not with gamstop to claim it. Even small differences can compound over time, particularly on accumulators. Its combination of match coverage, live odds and football betting features makes it our leading choice for following German top-flight football.
That way, you can quickly determine if it matches your betting style and bookmaker preferences. That said, we broke down which football betting site is best in which category. But if you love racking up loyalty perks and rewards as you bet, a platform like Ladbrokes might be the right bookie for you. For example, if you are a punter who spends most of your time live betting, then bet365 will be your top choice.
Bets must be placed 24 hours within registration. £25 free bets must be wagered on sports. Best must be placed 24 hours within registration. 1 x Ghost Leg Token for pre-match BuildABets only (min 5 legs, combined min odds 3/1, max stake varies). Min £5 deposit & qualifying bet (single, e/w or multiples) at odds 1/1 or greater. Keep reading for the full ranked list and a breakdown of what to look for when choosing where to place your football bets.
The Early Payout feature is another strong suit, settling football bets (and a range of other sports) as winners when your team goes two clear. On top of that, Acca Rewards lets you either boost a winning acca by up to 100% or insure it, getting your stake back as a free bet (up to £20) if a single leg loses. The standout is Acca Club, which gives punters a free £5 acca after they place five qualifying accas. For football bettors, the main draw is a steady stream of cashback offers of 10% of your losses up to £500. No Goals No Worries is the pick of QuinnBet’s football promotions.
The welcome offer gives new customers a £10 sports free bet after depositing at least £10 and placing their first sports wager of £10 or more at odds of 1/1 (2.00) or greater. The Virgin Bet welcome offer is Bet £10, Get £30 in free bets (minimum odds 1/2), credited whether your qualifying bet wins or loses, with a 14-day window to place the qualifying bet. On top of that, the proprietary Bet Builder handles same-match markets well and in-play football betting comes with a live match tracker with Cash Out available.
